Robert Richman is a culture hacker, and was Culture Strategist at Zappos. He co-created Zappos Insights, an innovative program focused on educating companies on the secrets behind Zappos’ amazing employee culture.

Together with CEO Tony Hsieh, Robert built Zappos Insights from a small website to a thriving multi-million dollar business teaching over 25,000 students per year. Through his work, Robert has been helpful for improving the employee culture at hundreds of companies.

As one of the world’s authorities on employee culture, Robert is a sought after keynote speaker at conferences around the world and has been hired to teach culture in person at companies like Google, Toyota, and Eli Lilly. He has pioneered a number of innovative techniques to build culture, such as bringing improv comedy to the workplace.

Robert graduated from Northwestern University with a degree in film, as well as from Georgetown University’s Leadership Coaching Program. He is a member of the Transformational Leadership Council, and he is based out of San Diego (though he’s on the speaking tour most of the time).


Robert Shares the Humbling Moments Before Zappos.



I’m a biohacker and my personal lab includes a vibro-acoustic sound chair, infrared sauna, biomat, hot tub, pool and many supplements and tools, like the Xpill. It was an honor to be the keynote speaker for the Bulletproof Upgraded Conference 


I grew up as a huge fan of the muppets and now have many of my own and even make them. I’ve performed puppet and improv comedy at events and conference, and once played “Barack Obama” as a speaker.


I am obsessed with productivity. I love the psychology and the tools. I’m working on a concept called the 48 Hour Day to take productivity a quantum level forward.